Located in the exotic landscapes of Southern Israel, near the hauntingly beautiful Dead Sea, Arad is a charming city immersed in rich history and diverse culture. Known for its healthful climate and high altitude, Arad is often praised as a therapeutic place, pulling in health tourists from around the globe. The compelling city offers pristine views of the Negev and Judean deserts and is the gateway to the World Heritage site of Masada and the mesmerizing Ein Gedi Nature Reserve. With a potpourri of activities ranging from desert and historical tours, adventure sports, culinary delights to art and cultural exhibits, Arad substantiates an eclectic blend of adrenaline rush and tranquility.